News in Research

People from business leaders to product specialists, and social influencers to social media managers speak about how they think social marketing will evolve in 2017. From new ways to measure ROI to channel-specific tactics, we were blown away by the level of insight we received.

Social Marketing Planning Guide 2017

The Social Planning Guide is designed to give you everything you need to tackle 2017’s challenges and opportunities both strategically and tactically. We hope all this information gives you food for thought and helps you innovate and succeed.

The twenty-first-century economy is service-driven. Companies that win today are focused on two things: taking care of their employees and taking care of their customers. But winning and keeping loyal and engaged individuals—either as employees or customers—is challenging. By 2020, five generations will work side by side in a workplace that is shaped by cloud computingand social media. Millennials and generation X workers will have 7 to 10 jobs and a variety of different professions during their lifetimes.

If you’re a new business or entrepreneur with a fresh project on the books, you might have started researching co-working hubs – but what if your work takes up more space than your typical startup? Many tech companies are big advocates of hot desking, but artists and creative types often need more than a space to plug in a laptop. They need galleries, retail showrooms and project spaces – something that Smithmade co-founder David Dunbar thinks haven’t been a priority of traditional spaces.

Small business in focus

During this period the ACCC received a large number of small business and franchising related complaints and enquiries about competition and consumer issues. The data provided reflects complaints and enquiries received from various sources and are posted as a general guidance only. On further investigation, the conduct reported may not amount to a breach of the law.