Making magic happen: The rise and rise of Magic Johnson
I met this amazing gentleman whilst living in the US and when he came to Los Angeles to try out for the Lakers. We forged a friendship which extended for many years. What people don't know is how great a business entrepreneur he is. I found this story and thought it was perfect to share with everyone who wants to build their brand and their business. I found this story and wanted to share it - Enjoy the read - Karen
" Magic Johnson is the King of reinvention. Known as one of the best basketball players of all time, Johnson retired from the NBA after 13 years following a shock diagnosis of HIV. While the world wrongly waited for Johnson to die, this monolith of a man, took stock, regrouped and re-emerged triumphant as a business owner and entrepreneur.
Johnson’s admission of HIV, 27 years ago, was a revelation for many Americans. At the time, Lakers’ physician Michael Mellman, held Johnson up as a hero for revealing his status, telling Time magazine:
“What we have witnessed is a courageous act by a very special person. He is not compelled by any legal description or legal requirement to disclose what he has disclosed today.
“He is not a person who is invisible. Because of his presence and potential impact on society, with a situation that is not only serious but from which we are all at risk, I think he should not only be commended but held as a modern-day hero.”
Today Johnson is happy, healthy and a phenomenally successful business-man. That million dollar smile, for which he was known, still remains at the ready and his sense of humour is only outstripped by his warmth and height.
A serial entrepreneur, Johnson has morphed from a movie theatre owner to Starbucks entrepreneur to real estate mogul to community builder and back again. When it comes to business, he has the Midas touch.
Speaking at SuiteWorld in Las Vegas, Johnson attributes much of his success to a willingness to work hard. He tells a spellbound audience, working hard is something that was part of his DNA… that and winning…
“WHEN I THINK ABOUT BASKETBALL, FOR ME, IT WAS A TREMENDOUS PLATFORM FOR ME TO START MY BRAND, TO UNDERSTAND WINNING AND BE A COMPETITOR,” HE SAYS.
Read the full story on Kochie's Business Builder